Google introduces new privacy tools for Maps, YouTube, and Assistant – TechCrunch


The Google Today, it announced a handful of new consumer privacy tools for some of its most used products, including Google Maps, YouTube and Google Assistant. The tools aim to allow users to better control the data Google collects from those who use its services or prevent them from collecting that data in the first place.

In Google Maps, there is now an incognito option that works similarly to the one available in Chrome, and more recently YouTube .

The idea is that there are times when you don't want Google to track your use of maps, including when searching for specific places or traveling around the city.

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There are a number of reasons why you may want to opt out of Maps Tracking – you may not want to distort your personal recommendations with inappropriate data. Or maybe you don't like the idea that the company is tracking every search and exact location, because that's just creepy!

You can access the incognito mode from the menu that appears when you click on your profile picture on Maps. The feature will be released on Android this month, with iOS following.

On YouTube, Google unlocks the ability to automatically delete YouTube history. This means that you are able to set a specific time period in which you want to keep a YouTube record, such as three or 18 months. The rest will be deleted automatically. You can also choose to delete the registry manually, if you prefer.

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Finally, Google addresses privacy issues on Google Assistant.

You will be able to ask the question "Google, how do you keep my data secure?" For more information, although it is doubtful that most consumers think about it.

Most importantly, a new feature will be launched in the next few weeks that will allow you to delete Assistant activity using voice commands.

For example, "Hey Google, delete the last thing I told you," or "Hello Google, delete everything I told you last week."

If you need to delete again for more than a week, the assistant will guide you to the account settings page, where you can do so. This is a little more complicated, but it at least puts the settings closer than before.

Problems with retaining voice assistant data recently sparked waves, as the media alerted consumers to the fact that these intelligent assistants weren't completely uninhabited operations – actual humans are reviewing audio record files held for modification and improving helpers feedback and responses.

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Google Assistant, Alexa, and even Apple's Siri have come under fire for their lack of interest in privacy controls in this emerging region, and all three have responded accordingly.

For example, Amazon allows Alexa users not to participate in manually reviewed records, and Apple has stopped Siri response evaluation software for them worldwide so that it can address the issue through privacy controls by updating the software in the future.

Google says its new voice commands to delete Assistant data will be rolled out in the next few weeks, starting with English this week and all other languages ​​next month.

In another security improvement, Google also said it will introduce to the password manager a new feature called "Password Check" that will tell you whether any of your passwords are weak or not, whether you've reused them across multiple sites or if it detects Google it has been compromised.

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This is a standard feature of most third-party password management apps, so it makes sense for Google to integrate them now, as well.

This is currently available on, but will be added to Chrome later this year.


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