It is safe to say that we are now 2018, and the first month of this year has been filled with new technology designed to change the way we live our daily lives. Not only has it changed the way we live our lives, it has changed many different sectors of business.
As technology advances at this pace, perhaps we should look at what this means for the legal sector. Companies around the world are adopting new technology and investing it in effective competition with other competition out there. Not only do they need to use this technology to compete with other companies, but customers want more and more interaction with technology in all business sectors. In this regard, the legal sector is lagging behind but they are catching up quickly.
According to SEO experts, voice searches are expected to take over. With Siri and Alexa already positioned at a very high level, Voice Search is expected to account for 50% of internet searches by 2020. You may wonder how this could affect the legal sector. Since a quarter of voice searches are for local information, people are likely to search for information about local lawyers. This means that law firms must ensure that their websites and their online presence are adapted to be found in this way. Law firms will actually be used to improve their page for traditional searches, but for SEO the sound will vary slightly. It is worth knowing what is the difference and how you can prepare.
Law firms should also expect to get used to the idea of robotic technology. The Law Society predicts that this type of technology will take more than 67,000 jobs in the legal sector by 2038. Although many people worry that this means they will lose their jobs, they need to remember the positives of this. Machines can do a lot of legal work that often slows down the law firm staff and thus makes them more efficient and more able to do important work. Service automation will help increase your productivity and will help law firms take on more and more work, without any additional pressure on their employees. This means that you should expect an increase in the number of cases that law firms take, as well as the amount of consulting jobs they do.
Virtual and augmented reality has become popular in many other sectors, but it appears that IT has not yet been adopted by law firms. However, this can be changed, with the law sector finally entering with this technology. Virtual and augmented reality is expected to be used to help employ and engage clients. Law firms are also expected to use these types of technology to help recruit and train employees. This means that courses can be offered via AR or VR and will not take the employee away from the office as long as he is going for training. This will help reduce costs and ensure that people are fully and effectively trained.
SEO is changing all the time, and 2018 we will see more changes so far in this piece of technology. Artificial intelligence or artificial intelligence means that they can answer users ’search queries from just the first few words. This is known as predictive research and it already exists, but in 2018 this technology is expected to become more sophisticated and more able to guess what the user wanted to search for. This means that law firms may be excluded from competition before the user has the opportunity to search for them.